New Laura Geller Baked Liquid Radiance Foundation

Laura Geller - Baked Liquid Radiance Foundation with BrushWe’re still waiting for Hoverboards and flying cars, but one futuristic element I appreciate? Foundations are beginning to be sold with corresponding brushes for the most natural finish and Laura Geller’s latest is a great example. Her new foundation comes out mid-April, but launches on QVC on February 2nd (Groundhog Day) as part of a set with a foundation brush, retailing for $36.36 on QVC and only (when it launches later on, the brush will be $25 and the foundation will be $38 – sold separately).

Super-light foundations are a huge trend this season, ushering out an era of BBs, CCs and tinted moisturizers. Now, bases are formulated with a diaphanous texture in mind and I, frankly, am all about THAT base. This one boasts  a composition of 40% water and skips the silicone, so there will be no pore-clogging this summer. All items in the  brand’s Baked collection are hand-crafted in Italy using pure pigments. The gel-cream texture is long-wearing and features light-diffusing technology to blur fine lines and wrinkles. It comes in nine shades, so get into it. 

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