Snag This Estée Lauder GWP At Macy’s

Pioneering a paradigm shift of a marketing concept employed the world over, Estée Lauder created the free gift with purchase in 1946. It all began when Saks Fifth Avenue cosmetics buyer Robert Fisk finally responded to Estée’s “millionth” request and agreed to an order of $800 worth of her product. Soon after, Estée notified the store’s preferred customers via mail that she was offering a free cream-based powder with every purchase. The result? Saks Fifth Avenue’s entire inventory sold out in just two days. The tradition continues today! This week, Macy’s is offering this stunning limited-edition gift with purchase. The Estée Lauder Iconic Illustration Limited Edition Gift with Purchase is at Macy’s stores and beginning February 29 with any purchase of $35 or more, while supplies last. It includes deluxe trial sizes of the following:


  • Advanced Night Repair Synchronized Recovery Complex II, .25oz
  • Modern Muse Le Rouge Eau de Parfum Spray, .13oz
  • Sumptuous Bold Volume™ Lifting Mascara
  • Perfectly Clean Multi-Action Foam Cleanser/Purifying Mask, 1oz
  • Choice of Revitalizing Supreme Global Anti-Aging Creme, .5oz OR Resilience Lift Firming/Sculpting  Face and Neck Creme, .5oz
  • Choice of Pure Color Lipstick in Pink Parfait OR Pure Color Lipstick in Melon

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