Dolls, the title is an allusion to that hilar episode of Sex and the City when Mario Cantone‘s character screams that his mother is constantly calling to ask what kind of comforter she should get from “Bed Bath and Freaking Beyond.”
It’s apropos because the Bed Bath & Beyond on 61st Street at 1st Avenue in Manhattan is morphing into the ultimate beauty destination, featuring a designated L’Oréal Paris area with skincare, hair care, cosmetics and hair color. I love when I can get my beauty products and sheets at the same store. Best of all? Unlike drugstores, there will be L’Oréal Paris beauty advisors at the boutique every day to assist with purchases, selecting shades and helping you find the the formula best for you.
The store is hosting a kick-off party at the UES location on Thursday, October 28 from 5-8pm. Free samples of cosmetics and hair care (including the brand’s legendary Elnett hairspray–snag one while you can!) and free mini makeovers from the L’Oréal Paris Pro-team will be available.
AND L’Oreal Paris has offered to give a $100 gift card to a BBJ reader. To enter, follow me on Twitter and RT Follow @glambr and RT to enter to win a $100 gift card! Winner announced 10/29. #giveaway #freebie.
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